Škoda UK.
Kodiaq Press & PR Launch.
Skoda came up with the creative concept for this vehicle launch in Southern Ireland, and then brought RacingLine in to ‘make it happen’.
RacingLine picked up the reigns and worked with the team at Skoda UK to build a fantastic press and PR launch for the new Kodiaq, managing no fewer than five venues, escorting two rotations of guests flying into Kerry airport, creating safe yet exhilarating road routes around the beautiful Ring of Kerry, including a thoroughly thrilling drive along Inch Beach.
Lifestyle guests were also treated to a surf lesson or a yoga session on the beach followed by a hot chocolate in Sammy’s restaurant. Guests thoroughly enjoyed their experience at a truly 5 star venue sampling local delicacies and fine wines.
RacingLine also managed vehicle valeting, refuelling and liaised to ensure vehicle transportation went smoothly.
