Launches and Previews.

Whether international or regional, our experience in delivering audience-appropriate vehicle launches and previews is second to none.

WHAT SORT OF

LAUNCHES & PREVIEWS?

VEHICLE LAUNCHES

UK & INTERNATIONAL

 

  • Yearly events

  • Travel management/logistics

  • Customer liaison

  • Airport knowledge

  • 80 – 150 pax

VEHICLE PREVIEWS

UK & INTERNATIONAL

 

  • VIP attendees

  • VIP experience - check-in online, welcome packs

  • Sound understanding of factory requirements

  • Sleek experience for the attendee

INTIMATE, REGIONAL

LAUNCHES

Bringing product to the customer. RacingLine love to get out on the road and deliver a vehicle launch regionally.

PRESS EVENTS

Exquisitely crafted events tailored to the needs and expectations of our journalist colleagues. 

NATIONAL DYNAMIC

LAUNCHES

Bringing hundreds, if not thousands of guests together to meet a new vehicle; get trained, get behind the wheel, learn the competitors.

FIRST-SIGHT

PREVIEW EVENTS

That excitement of a first-sight reveal. Working with the factory, often getting LHD pre-production assets in place, then building the event around them.